The Future of

The Event

The project course “Future of Media”, is a graduate-level course for master students at The Royal Institute of Technology (KTH) that study Media Technology and Media Management. The course is held every year with different themes and this year’s theme is the “Future of Storytelling”. How can the media landscape of the future look like and how can stories be told in the future? We are going to investigate ideas on topics such as short attention span, human senses, big data och technologies that will be used in the future. This will then be presented during an event the 17th of December where all project groups will showcase their findings. Representatives from companies and around 200 students from different grades and different sections will be invited.


December 17


Lecture Hall F1
Lindstedtsvägen 22
100 44 Stockholm
Get directions



Are you a representative from a company and wish to attend our event? Please get in touch with us under contact before December 10.


13:15 Introduction
13:30 Nuse
13:45 Packaged Stories
14:00 Heery
14:15 Wiews
14:30 Lit
14:45 Goldfish
15:00 Scent-O

15:15 Break
15:30 Dale
15:45 Foodture
16:00 We Are News
16:15 Sentiment
16:30 The Invisible Enemy
16:45 Admotion

In Cooperation with


This year's projects and summaries.

Interactive Storytelling

Keywords: Augmented Reality, Interaction, Restaurant Experience, Creativity

Eyewitness Storytelling

Keywords: Eyewitness News, Co-Creation, Social Media, Journalism

Stories in Computer Games

Keywords: Computer Game, Reality, Chernobyl

Future of Audio Storytelling

Keywords: Interactivity, Voice Recognition, Object-based Broadcasting

Human Senses Storytelling

Keywords: Human Senses, Aromatic Storytelling, Publishing Platform

Storytelling in Moving Images

Keywords: Video, Packaging, Storytelling

Cross-cultural Storytelling

Keywords: News, Awareness, Deviation Alert, Cross Cultural Understanding

Point of View Storytelling

Keywords: Point of View, Filter Bubble, Video Analysis, Text Analysis, Point of View Landscape

Virtual Reality Storytelling

Keywords: Virtual Reality, News, Telepresence, Powerful Impressions, Crowdsourcing

Big Data Storytelling

Keywords: Internet of Things, Big Data, Storytelling, Natural Language Generation

Attention Span

Keywords: Attention Span, Storytelling Platform, Distraction-free, Engaging, Journalism

Personalized Storytelling

Keywords: Personalization, News, Situation, Internet of Things

Storytelling in Advertising

Keywords: Storytelling, Advertising, Emotions, Wearables, Contextual


Media Technology

Information, communication, media and media technologies have become increasingly important in today’s society and in people’s everyday lives. Media Technology can broadly be characterized as technologies and methods for supporting communication between people across distances in time and space. The Royal Institute of Technology (KTH) has offered a Master of Science in Media Technology since 1999.

More about Media Technology

Future of Media

In the project course “Future of Media”, advanced graduate students in Media Technology and Media Management explore the relationship between technology, economy and social factors in processes of technological innovation and development. The course load corresponds to a third of a semester and runs throughout the autumn semester. This year, 2015, the course is given for the thirteenth time, and for the fifth time in English, with international students participating. A special effort is being made to document the work, and to make the outcomes of this course available online. The documentation will be included in a book, this website, as well as concrete practical “design representations”, such as movies and prototypes that have been created by different project groups within the course. The outcomes of previous courses are available in the archive .

The Future of Storytelling

Each year the course treats a different theme. This year’s assignment has been to analyze, reflect upon, review, refine and further develop the “Future of Storytelling” from a media technology perspective. Storytelling is the conveying of events in words and images. Historically, stories or narratives have been shared in every culture as a means of entertainment, education, cultural preservation, and for instilling moral values. In modern society we encounter narratives in many different forms, not the least within modern media channels.

Crucial elements of stories and storytelling include plot, characters and a narrative point of view. With new technologies, storytelling might also go far beyond the definition above: the conveying of events solely in words and images. New and creative forms of storytelling have been explored during this course. For the first time ever, this course is done in collaboration with the Journalism School (JMK) at Stockholm University, through their course Storylab and with Svenska Dagbladet (SvD), which has assisted with lectures and coaching. The ambition is that parts of the students' projects and technological innovations will be published.

During this course, students have thought long and hard about technological, economical and other aspects connected to storytelling: what it was (past), what it is today (present), and what it will become tomorrow (future). All in the pursuit of answering the question: What will storytelling look like in media 10 or 20 years from now?

Thirteen groups of students have explored different areas within this theme. They will present their suggestions and the results of their projects on December 17, 2015. The task for all project groups has been to aim for a future that will happen sometime within the next 10-20 years. All projects have also had to limit themselves to, or at least orient themselves towards, a Swedish (Western, relatively affluent) context. The proposed futures might, but do not have to, assume large technological breakthroughs. Some technologies and ideas are already around today, or are being explored in laboratories at this very moment, but might take many years or even a decade or two to germinate – to spread and take hold among a larger proportion of the population. The challenge might not always be to invent a purely technological future, but to imagine patterns of usage and new business models emerging when current (or future) patterns of usage among small groups of early adopters spread to larger groups in our society.

The Team

These are the people behind the Future of Storytelling event.

Stephanie Flodman

Project Manager

Emelie Ekman

Event Manager

Elisabeth Ingvar

Marketing Manager

Sara Edin

Art Director

Malin Chan-Hellemeier


Viktor Leandersson

Video Producer

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